What is Hōjicha?

A soothing aroma, a moment of calm.

Hojicha is a traditional Japanese roasted green tea made by roasting sencha or bancha leaves.
The roasting process reduces caffeine while bringing out a mellow, nutty aroma and smooth taste.
Its comforting scent and mild flavor make it perfect after meals or during moments of relaxation.

About Ichikawaen
Hojicha

Expertly roasted in Shizuoka —
aroma and warmth crafted by Ichikawaen.

Ichikawaen hojicha is gently roasted using selected tea leaves grown in Shizuoka.
Our “Chashi” control the heat with precision — not too strong, not too light —
to balance sweetness and aroma in perfect harmony.
Each sip fills the senses with a toasty fragrance and a calm, lingering warmth.

Features

Aroma

Gently roasted over heat, a soft and toasty aroma unfolds. Warm notes reminiscent of nuts and caramel quietly wrap around the senses. Ichikawaen hojicha is defined by this comforting roast balanced with a clean, light finish—an aroma that gently releases tension with every breath.

Flavor

At the first sip, a gentle yet deep richness born from roasting unfolds. With mild astringency, a subtle natural sweetness quietly emerges from beneath the toasty notes. Ichikawaen hojicha offers a light yet deeply satisfying taste, easing both body and mind with every comforting sip.

Color

A gentle amber hue suffuses the hot water. The deep roasted brown brings a comforting visual warmth. The clear amber color of Ichikawaen hojicha is proof of careful roasting, marking the beginning of a moment of quiet relaxation.

Our Hojicha Products

Find the perfect hojicha for every occasion.

  • HOUEI

    HOUEI(宝永)

    Premium Hojicha

    Made from carefully selected tea leaves, it boasts a fragrant aroma, rich flavor, and a subtle sweet aftertaste for a refreshing taste.

  • YAMABUKI

    YAMABUKI(山吹)

    Stem Hojicha

    Slowly roasted at high temperatures, it offers a refreshing sweetness within its toasty aroma, resulting in a clean taste. Stem tea contains less caffeine and bitterness, making it ideal for evening.

  • KOIMOMIJI

    KOIMOMIJI(濃紅葉)

    Dark Roasted Hojicha

    Offers a smooth, full-bodied flavor like a cocoa, caramel, and toasted nuts with minimal bitterness and a comforting smoky aroma. Perfect for Hojicha lattes or as a caffeine-light alternative to coffee.

Contact

Contact us for wholesale, OEM and private label inquiries.